Apple iPod: One Giant Leap for Advertising

I think this may be an exclusive! It’s Apple’s 30th birthday next month; and they’re planning something big to mark the occasion.

Today I learned from a trusted source that Apple is poised to make history next Saturday when it unveils the worlds first advertisement that can be seen from space.

Apple had hoped to keep their creation secret until the grand unveiling, however, after I was tipped off, and with just a little bit of lateral digging, I was able to uncover enough background information to get a clue of the location.

From there, it was just a matter of firing up Google Earth, and hunting for it! The pictures are a few months old, but clearly show the advert well on the way to completion.

The sheer size of the publicity stunt is difficult to comprehend. It covers 893240 square metres; roughly equivalent to eighty football pitches.

The ad, which depicts Apple’s flagship iPod product has been constructed on the site of an abandoned mineral mine in remote western Australia. It has been in development for almost two years since Apple’s founder Steve Jobs acquired the location during a game of poker with (the late) Australian publishing and gaming tycoon Kerry Packer.

Aliens need not worry about advertising regulations however; the general concensus is that the edge of space is at a height of 62 miles (100Km), and once you go much higher than that, the ad will very quickly shrink towards invisibility. It’ll look like an iPod nano for a while, then maybe a tictac.

Speculation is currently rife that the grand unveiling will be coordinated with the launch of a touch screen Video iPod.

Apple have a press meeting scheduled at the start of next month when more details will be revealed – you heard it here first.

See it in Google Maps.
See it in Google Earth (Free Mac & PC versions available).

71 thoughts on “Apple iPod: One Giant Leap for Advertising

  1. Nice, except if you understand how evaporative ponds work that’s exactly what it is, there are more than one as well in the general vincinity. BTW Mr. Job’s as far as I know doesn’t play poker.

  2. Amazing ! Almost as amazing as the remarkable coincidence of April Fool’s Day and the presence of filter beds in the region

  3. Not sure it’s really an ad, it looks like a normal tailings dam, common in the mining industry. It’s a cute bit of fun, though, as is the big-haired iPod giant.

  4. looking forward to the advertising campaign with this. i can just imagine it now, a 2001 like ad, zooming in on this ad. will be interesting at the very least.

  5. I already read this somewhere, i cant remember where but when i saw this and read that if was an exclusive story i have to correct you, it isnt, i already read it and thta it was aquired in a poker match, and saw it on google maps, sorry mate

  6. Do you know if the iPOD will be a working version or just a “store display”. If it is a working version, where are they going to find a thumb big enough to select songs?

  7. Pingback: Agylen
  8. err yeah, they didn’t even acknowledge it on thier homepage, let alone do anythng to promote the fact. Most odd.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s