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	<title>boakes.org &#187; Advertising</title>
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	<link>http://boakes.org</link>
	<description>nice of you to drop by.  tea?</description>
	<pubDate>Fri, 16 May 2008 07:16:55 +0000</pubDate>
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		<title>On Apple and the Quest for the Perfect Gadget</title>
		<link>http://boakes.org/perfectgadget/</link>
		<comments>http://boakes.org/perfectgadget/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 22:55:36 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Design]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Palm]]></category>

		<category><![CDATA[Tech]]></category>

		<category><![CDATA[iphone jesus phone]]></category>

		<category><![CDATA[perfect gadget]]></category>

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		<description><![CDATA[<br />
<b>Warning</b>:  apache_lookup_uri() [<a href='function.apache-lookup-uri'>function.apache-lookup-uri</a>]: Unable to include '/pics/2007/gadget/apple' - error finding URI in <b>/home/www/boakes.org/htdocs/mods/plugins/boakes-depicticon.php</b> on line <b>65</b><br />
Imagine a scene in the not-too distant future&#8230; after a frenzied period of leaks, rumours, claims and counter-claims, interspersed with no-comments, denials, and increasingly reliable and suggestive evidence emerging from component and sub-assembly manufacturers, Apple Inc announce the imminent release of The Perfect Gadget.
The mainstream press attend press conferences and briefings where Apple proclaim that [...]]]></description>
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		<item>
		<title>The End of Web Advertising</title>
		<link>http://boakes.org/end-of-web-ads/</link>
		<comments>http://boakes.org/end-of-web-ads/#comments</comments>
		<pubDate>Tue, 19 Dec 2006 18:22:19 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Tech]]></category>

		<category><![CDATA[Website]]></category>

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		<description><![CDATA[<br />
<b>Warning</b>:  apache_lookup_uri() [<a href='function.apache-lookup-uri'>function.apache-lookup-uri</a>]: Unable to include '/pics/2006/adverts/blah' - error finding URI in <b>/home/www/boakes.org/htdocs/mods/plugins/boakes-depicticon.php</b> on line <b>65</b><br />
I am a consumer.
Buy my undivided attention.
Exclusivity guaranteed.
Bids start at just €0.01 per day.

Web advertising is dying.  Banners, pop-ups, pop-unders, text ads and video ads; all dead horses.  Their time has come and gone.
The First Web Ads
The first paid-for banner appeared in 1993, when most people still hadn&#8217;t heard of email.  A [...]]]></description>
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		<title>Picasa versus Windows Gallery</title>
		<link>http://boakes.org/google-microsoft-picasa/</link>
		<comments>http://boakes.org/google-microsoft-picasa/#comments</comments>
		<pubDate>Mon, 03 Jul 2006 14:10:27 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Open Standards]]></category>

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		<description><![CDATA[The possibly-too-quick-for-it&#8217;s-own-good rise of Google has set them up squarely as the new arch rival to Microsoft, and their latest advertising angle suggests more than a mild concern over the pre-installed applications in Microsoft&#8217;s looming Windows Vista, which is now in Beta testing.
Google have good reason to be concerned, because something Microsoft are already keen [...]]]></description>
		<wfw:commentRss>http://boakes.org/google-microsoft-picasa/feed/</wfw:commentRss>
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		<title>Tango Swansea</title>
		<link>http://boakes.org/tango-swansea/</link>
		<comments>http://boakes.org/tango-swansea/#comments</comments>
		<pubDate>Wed, 07 Jun 2006 16:06:07 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Silly]]></category>

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<b>Warning</b>:  apache_lookup_uri() [<a href='function.apache-lookup-uri'>function.apache-lookup-uri</a>]: Unable to include '/pics/2006/tango/clear' - error finding URI in <b>/home/www/boakes.org/htdocs/mods/plugins/boakes-depicticon.php</b> on line <b>65</b><br />
The Sony Bravia Advert with the thousands of bouncy balls is certainly one of the most visually striking pieces of advertising art from the last few years, so it was only a matter of time before it was copied.
When I saw the Swansea Tango Advert I laughed long and loud; the shots from the original [...]]]></description>
		<wfw:commentRss>http://boakes.org/tango-swansea/feed/</wfw:commentRss>
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		<title>Maxim advert cannot be seen from space.</title>
		<link>http://boakes.org/maxim/</link>
		<comments>http://boakes.org/maxim/#comments</comments>
		<pubDate>Fri, 07 Apr 2006 17:20:10 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Google Earth]]></category>

		<category><![CDATA[Silly]]></category>

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<b>Warning</b>:  apache_lookup_uri() [<a href='function.apache-lookup-uri'>function.apache-lookup-uri</a>]: Unable to include '/pics/2006/maxim/eva' - error finding URI in <b>/home/www/boakes.org/htdocs/mods/plugins/boakes-depicticon.php</b> on line <b>65</b><br />
Immitation, I am told, is the most sincere form of flattery, so the story going around that Maxim have created the first advert that can be viewed from space could be a rather swift homage to my iPod gag&#8230; or they were planning this for a long time and I inadvertently pulled the rug from [...]]]></description>
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		<item>
		<title>Apple iPod: One Giant Leap for Advertising</title>
		<link>http://boakes.org/apple-ipod-space-advert/</link>
		<comments>http://boakes.org/apple-ipod-space-advert/#comments</comments>
		<pubDate>Sat, 01 Apr 2006 00:01:09 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Google Earth]]></category>

		<category><![CDATA[Tech]]></category>

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<b>Warning</b>:  apache_lookup_uri() [<a href='function.apache-lookup-uri'>function.apache-lookup-uri</a>]: Unable to include '/pics/2006/ipod-space/ipod-space' - error finding URI in <b>/home/www/boakes.org/htdocs/mods/plugins/boakes-depicticon.php</b> on line <b>65</b><br />
I think this may be an exclusive! It’s Apple’s 30th birthday next month; and they’re planning something big to mark the occasion.
Today I learned from a trusted source that Apple is poised to make history next Saturday when it unveils the worlds first advertisement that can be seen from space.

Apple had hoped to keep their [...]]]></description>
		<wfw:commentRss>http://boakes.org/apple-ipod-space-advert/feed/</wfw:commentRss>
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		<item>
		<title>Advert Blocking: Slashdot&#8217;s financial problem</title>
		<link>http://boakes.org/ad-blocking-slashdot/</link>
		<comments>http://boakes.org/ad-blocking-slashdot/#comments</comments>
		<pubDate>Sat, 16 Jul 2005 09:54:40 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Slashdot]]></category>

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		<guid isPermaLink="false">http://boakes.org/?p=341</guid>
		<description><![CDATA[Yesterday&#8217;s short article on electronic wallpaper has been visited quite a lot by the readers of Slashdot.  Slashdot is an online forum/magazine and is one of the busiest websites in the world, currently ranked #35 by netcraft.  Consequentially yesterday was the busiest day ever for this site.
The surprising insight that I got from [...]]]></description>
		<wfw:commentRss>http://boakes.org/ad-blocking-slashdot/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Google Earth Beta</title>
		<link>http://boakes.org/google-earth-beta/</link>
		<comments>http://boakes.org/google-earth-beta/#comments</comments>
		<pubDate>Wed, 29 Jun 2005 12:44:07 +0000</pubDate>
		<dc:creator>Rich</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Google Earth]]></category>

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Google are running a public beta of Google Earth, and in keeping with their &#8220;don&#8217;t be evil&#8221; policy, the basic version is free for anyone to enjoy.
It&#8217;s based on Keyhole EarthViewer which used to cost $29.95 for a subscription, so google are obviously relying on (a) the advertising revenue they can generate from this new [...]]]></description>
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