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Google Chav

April 8th, 2005, by Rich.

Google Chav

One of the more random ideas I had recently was based around Google’s “special searches” which enable a more focussed search to be conducted based on the knowledge that a reader is interested in a general topic.

I hypothesised that it is not specifically the topic that’s important, but the stereotype of the person who is doing the search. I therefore wondered, “Could the same demographic population groupings that are used in the advertising profession be used to tailor a search based on what you are socially most likely to want to know?”

I predict that although the subject matter of the search results should be approximately the same, it could probably be provided by a more appropriate source for the reader. In short: If I search for something, the results that are returned to me will be more useful if my stereotypical likes and dislikes are somehow included.

Unless there is a global shift towards communism, a classless society cannot exist, so if my hypothesis is correct it could prove valuable in our capitalist world. So, embracing our social baggage and the fact that we’re all different, and without further ado, I present Google Chav.

It’s a crude hack, but it works. Pretend for a few moments that you’re a Chav, and try a few searches. It appears that my general theory is correct - the content is largely the same, but the vendors are different.

I’ve tried two ways of influencing the content so far. The first is through direct insertion of terms into the search which is what you see on the site. The second method uses google’s “related:” function and for that I created a page containing things associated with chavs (having done my research by initially googling for chav). Currently the second option is not effective, because the GoogleBot has yet to index the page, so google doesn’t know what’s on it. Over time I expect this to change.

45 Responses to “Google Chav”

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  1. 31
    Chav Lover Says:

    wazzup? ma krew iz goin to bangz you all out. tis a well gud idea, so glads i came up wid google for us chavs. Brap! Brap! Bud blud blud. join ma possie and we totaly like, smoke green, but i aint supplyin any for ya, get ur owns. i would so totaly bang anybody who wanted to start on me n my krew, so i’m warnin ya guyz! and any bad coment towardz this reply is an akt of war!

  2. 32
    Kunai Says:

    wow, i just “love” the way chavs talk
    it’s not cool to put ‘izzle’ on the end of everyword
    it’s only cool when afro-americans do it
    because they can get away with it
    but yeah i think it’s a great idea

  3. 33
    Rara Says:

    Haha chavs are so unintelligant

    This made me smile

    The emo one is a giggle as well

    I want a hippy one teehee

    xx

  4. 34
    UDH THU DBLE 'O' EIGHT Says:

    ITS DA SHIZZLE M8EHH ITS MINT EVRY1 SEZ AM A CHAVV SO LET IT B HAHA
    MINTAGE IDEA

  5. 35
    You Dizzy Blud Says:

    BRAP BRAP BRAP BREP BROOP

    This Is Tha Shizz Maaaaaayyyteeee Ahahahahahaha

    Ya get me brapbrap

    Holla Backk Home Slices

  6. 36
    charlyyBLADD Says:

    Yooooooooooo Wazzuppp Brudda!!

    Dizz Shizz is Shaffeee Bludd!
    TOP Stuff…You Get Me?!

    HollaBack Homiee (.)(.)

    From GyalDemHomeeGal

  7. 37
    Ayesha Says:

    wag1 rude boiii =P dis is sik tings bredwenn!!
    me and me crew alwayz be usin diz tiz da sheet
    i iz lovin it and all uz emo’s r cruzty bumbaclart’s.

    any of youz want sum green jus cum t de ends ye.
    a will be in te buz stop ritin me name ye on te wall

    if eni 1 cumz rownd da ends startin shit youz will get banged out by all my possayyysss ye!!!
    shafeee

  8. 38
    emokid Says:

    Learn some proper English you illiterate mouthy pieces of crap…
    *cries*

  9. 39
    Ayesha Says:

    A DO KNOWS PROPER ENGLISH YEAH.
    AT LEAST A ENT A BLOKE DET WEARS MAKE UP YE.

    GET LYFEE

  10. 40
    shizzle ma nizzle Says:

    YO BLEDREN
    BIG UP THE RG!!!
    come down to RG and me and ma crew will mash u maytes
    so u best be lookin out 4 da rg gangstas and u get shanked
    laterz
    BANG BANG
    ZOOP ZOOP

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